Tag: enterprise 2.0

Why do companies fear social media?

How often have you heard this:

Social media makes listening easier. But listening is scary because we might not like what we hear.”

Ethan Yarbrough explores the topic of social media and says its better to be engage in the conversation because it is happening whether you are there or not What do you tell a company that fears social media.

If you really want to listen, then you need to be prepared for what your customers and employees are going to say. You might not be able to deliver what they want but you are able to meet them on their turf.

Forrester predicts dramatic growth in Enterprise 2.0

Forrester Research predicts that by 2013, the global Enterprise 2.0 will be $4.6 Billion. The biggest growth and share will be in social networking.

One example of an enterprise social network is NewsGator’s SocialSites. It built on top of Microsoft SharePoint and provides a dynamic space for communities, expertise location and “work streaming”. Two screenshots from NewsGator Profile Page and Community Site.

A few of the key messages from the report are:

  • that consumer Web 2.0 products are not long-term solutions for enterprises, especially free or ad-supported services
  • IT continues to be the gatekeeper preventing Web 2.0 applications from being leveraged in the enterprise
  • business areas are asking for these tools and bypassing IT if they find a service that will help them in some area
  • IT is worried about scalability of these applications
  • IT budgets are primarily focused on maintaining legacy applications with little capacity to look at these new tools
  • younger employees growing up with these tools will want something similar when they arrive at your doorstep to work
  • IT is concerned about the security of Web 2.0 applications
  • major enterprise players (IBM, Microsoft, etc) will make Enterprise 2.0 a feature of their monolithic solutions
  • major growth in the enterprise will not happen until the baby boomers retire from the executive ranks
  • social networking tools that allow customer interaction, profiles and participation in discussions and blogs will receive significant investment

Read a good review of the Forrester report.

Enterprise 2.0 Spending - Forrester

Enterprise 2.0 Spending - Forrester

Via ReadWriteWeb.com

Social software in government

It used to be that in government circles there was much more difficulty in getting people to communicate both within and across agencies. Let’s hope that great vision of opening up government continues.

Social software in government headed for mainstream

Two great quotes:

Government folks are really jazzed about social media. Within all industries, there’s some level of excitement and passion for social software. In government, it’s off the charts. I think that’s because there’s such a high level of frustration with existing rules and restrictions. People are dying to talk to each other, and to free themselves from the restrictions that government processes have put in place. Intellipedia was an inspiration to many, many agencies and individuals.

and…

The interest has an hourglass shape. Senior government officials “get it”; they see social software as a way for government agencies to be more integrated with the communities they serve. Junior and mid-level staffers “get it”; they see social software as a way to cut through bureaucracy and work more effectively day-to-day. The obstacle I hear about again and again is upper-middle managers who have internalized the need for minimizing risk, while not yet adopting a strategic mindset around serving the needs of the agency’s external stakeholders.

Save our email systems! – Delete the Reply-to-All Button

One of the frustrating problems most organizations have is full, cluttered email inboxes. It’s not just email from dubious sources, but email(s) from your co-workers and subordinates. These full inboxes lead to many problems:

  • constantly expanding email servers
  • wasted time navigating through email topics that you are not really that interested in anymore
  • missing the emails that are really important
  • way to much material left around when you really wished it had been deleted

Folio reports via Techcrunch that Neilsen company has deleted the Reply-to-All Button from Outlook. Check out the article for a copy of their corporate email announcing the change.

reply-to-all not available

reply-to-all not available

I think this is a great idea. Way to often staff just keep on hitting Reply-to-All when it is not necessary. If you need to inform, discuss or include many people, they should use one of many collaborative tools available for that purpose.